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Outreach Sequences 101

Automate Your Candidate Outreach with Smart Sequences

Reach more candidates, stay consistent, and save hours of manual follow-ups.

With TalentRiver, you can automate your LinkedIn outreach using Outreach Sequences - and streamline setup even further with Outreach Templates. Together, they help you contact candidates faster, more consistently, and with a more personalized experience.

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What Are Outreach Sequences?

An Outreach Sequence is an automated flow of actions that guides how and when TalentRiver contacts candidates through your connected LinkedIn account.

A sequence can include:

  • InMails

  • Connection requests

  • Follow-up messages

  • Delays between steps

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By automating your outreach, you:

  • Save significant time compared to manual follow-ups

  • Ensure every candidate gets a consistent, professional experience

  • Build stronger candidate relationships through timely and relevant communication

  • Increase your overall response and conversion rates


Outreach Templates

Outreach Templates let you save your best-performing sequences so you can reuse them anytime, across any assignment.

Templates make it easy to launch outreach for new roles in seconds - without rebuilding your flow from scratch.


Use a Template When Creating a Sequence

When you start a new outreach sequence, simply choose an existing template as your starting point. TalentRiver will load the structure, messages, and timing so you can adjust only what’s needed.

Perfect for:

  • Reusing proven message flows

  • Keeping the same tone across multiple roles

  • Scaling outreach across team members

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How to Save a New Template

You can save any sequence as a template:

  1. Open the sequence editor.

  2. Build or edit your outreach flow.

  3. Click “Save as template” (bottom-left of the editor).

  4. Name your template so you and your team can easily recognize it.

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Your saved template will now appear in the list whenever you start a new sequence - ready to reuse or adapt.

Templates will help you:

  • Keep your outreach consistent across roles and teams

  • Reuse high-performing message flows

  • Save time when setting up new outreach campaigns

  • Standardize tone and structure for your organization’s communication

Using templates ensures your team communicates in a clear, efficient, and professional way - while still allowing personalization for each candidate.